Mariana D'Orey
It is a young, dynamic company with an ambitious goal: to present a 100% sustainable collection by next year. Right now, half of LMA’s products are already eco-friendly. “I really want that one year from now whoever enters one of our stands only finds sustainable products”, reveals the company’s CEO, Alexandra Araújo.
A new statement and a new strategy that also aims to simplify communication with customers. “The client will no longer need to ask if we have sustainable products, everything will be sustainable”, explains the CEO, at a time when about half of the articles already incorporate environmental and circular principles.
LMA is also optimistic for the Portuguese textile sector, which in Alexandra Araújo’s opinion will benefit from its proximity. “There are many customers of big brands that, for example, only made socks in Portugal. Now, with the issue of freight and the difficulty of setting delivery dates from Asia, they are reinforcing and diversifying the product lines made in Portugal”, she explains.
Proof is the contacts established by major European brands at international fairs such as Première Vision and MODTISSIMO. “Buyers like Portugal, trust us, and begin to value our skills and service more than ever”, she concludes.