Mariana D'Orey
It is a concept that has long been discussed in the textile and fashion industry: the end of the autumn-winter and spring-summer collections, traditionally subject to a seasonal calendar. A paradigm shift that Tintex Textiles is now taking from theory to practice with the ‘This is not a collection’, the company’s new statement.
We are talking about timeless and versatile textiles, which no longer follow a seasonal calendar, and that for the CEO of Tintex Textiles, strengthen the ties between companies and the final consumer. “It is essential to be closer to customers. In this sense, it is necessary to adapt the mesh to any place, any climate, without season or gender, stimulating a reduction in consumption”, considers Ricardo Silva.
Regarding the product characteristics, ‘This is not a collection’ presents “warm and fruity colours, dense and nostalgic blues and yellows that convey a feeling of home and comfort”. In terms of structures, there is a strong commitment to the mixture of light and compact densities, and smooth and glossy feels.
In addition to the new statement, Tintex Textile will shortly announce some projects that result from collaboration with international partners, in a logic of cooperation and approach to the end customer.