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The year 2025 has only just begun and Troficolor Denim Makers has already taken their SS26 collection to New York, London, Munich, Milan and will be at Première Vision Paris tomorrow. ‘We continued to be present at all the international fairs in which we took part the previous year,’ the company confirms to T Jornal. The experience at Première Vision New York was positive, serving to reinforce its presence on the American continent as well as to establish new contacts.
Customers at The London Textile Fair also warmly welcomed the collection presented, which is based on a commitment to people, to the environment and to the community. For this spring-summer 26, Troficolor Denim Makers has once again focused on fabrics with a long-life cycle, produced with sustainable fibres such as FSC-certified cellulose fibres, Tencel Lenzing, flax and hemp.
The latest edition of Munich Fabric Start also brought a surprise to the company: ‘we left with real business situations’, they told T Jornal. Finally, the company added that taking part in ETmad allowed it to ‘receive interesting Spanish customers’.
In Milan, the sales team highlighted its linen/hemp concept, ‘with soft, fresh fabrics made from natural fibres, as well as the lyocell/tencel concept – fluid, comfortable fabrics with biodegradable properties’, adding that the range of ecodyeing articles had been extended.
Première Vision Paris is eagerly awaited, with several meetings already on the calendar. They hope to meet customers again, ‘many of them already close friends’, and establish contacts ‘from the four corners of the world’. The management stressed to T Jornal that Troficolor Denim Makers’ ’strategy consists of sustained growth and a commitment to internationalisation. Participation in international fairs is in line with this strategy and helps to strengthen commercial relations,’ they concluded.