June 20th 2024
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SOREMA BETS ON SPORTS SEGMENT

Sorema, through its own Graccioza brand, has just launched a special edition of towels for those with an active lifestyle. “Our sports towels have been designed to meet the demands of the most demanding athletes,” reads the website.

Graccioza Sports Edition is a premium collection that combines the comfort of GIZA Egyptian cotton with high performance, extra-light and highly absorbent towels. With the advantage of being customisable in both colour and embroidery.

“You can add your personal touch to the item, just visit the product page, click on add monogram and explore the options,” explains the site. Two towel models are available: ‘Cool’ and ‘Bee Waffle’, both with eight colour options, three sizes and an antibacterial finish.

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