February 03rd 26
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Pure Zenith showcases Vilarinho’s savoir-faire at Première Vision Paris

Following Milan and Munich, Vilarinho’s Pure Zenith collection now debuts in Paris, bringing forward proposals designed to meet the current demands of contemporary design and industry. The collection features poplins, seersuckers, and textured effects using twisted, sustainable yarns, alongside fluid fabrics in 100% TENCEL™ and Ecovero™ viscose blends. Linen stands out for its natural character, thermal comfort, and elegance, complemented by stretch fabrics created to provide enhanced comfort and freedom of movement.

“Our fabrics inspire the world, turning Made in Portugal into a hallmark of reliability, creativity, and quality for brands seeking exclusivity and responsible innovation,” the company told T Jornal, highlighting full alignment with the fair’s Territories of Savoir-Faire theme.

On its positioning, Vilarinho emphasizes its ability to develop fabrics that combine quality, innovation, and environmental consciousness. Since its foundation, the company has maintained a continuous commitment to the industry, its clients, and the planet.

The Paris fair presents an opportunity to strengthen international positioning, gather strategic feedback for future developments, consolidate partnerships, and expand brand visibility. Early hours of the event have been busy and met with praise.

Founded in 1932, Vilarinho’s 90-year history is a testament to solid savoir-faire. The company continues to blend artisanal tradition with advanced technology, creating modern fabrics with contemporary performance. Flexibility and customization remain distinguishing factors, with infrastructure capable of handling both small and large series requiring technical precision and aesthetic value.

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