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Carmafil has already confirmed their presence at the next edition of Première Vision Paris. The company is bringing a special collection to the City of Light that prioritises premium fibres such as cashmere and silk. ‘The products we’ll be exhibiting try to make the most of the versatility of circular knits,’ states Filipe Maciel.
‘What distinguishes us is our ability to elaborate and demystify the usual simplicity associated with jerseywear,’ the commercial and sales director told T Jornal. ‘Combined with our ability to deepen the art of making complex items, we’re going to present hybrid items with a mix of woven & jersey,’ he adds.
For this third consecutive participation, Carmafil has set itself the objective of increasing its client portfolio, focusing on those who value added rather than quantities. ‘We’re not looking for clients with large volumes, but rather high-end clients so that in phases of lower workflow we have the security of having a varied portfolio that helps us keep the whole structure working at full capacity,’ explains Filipe Maciel.
He recognises that there is currently a downturn in the market and hopes that the customers acquired at the fairs can provide guarantees for the future. ‘The balance of the last editions is very positive, but what’s more complex is the follow-up over the months after the fair,’ he notes. In terms of markets of interest, Carmafil says it has ‘a well-distributed European representation’, but that it wants to consolidate the French market.