While arranging the celebrations of its centenary – which will be completed in 2021 – Sampedro textiles is reinforcing its digital presence as a mean to the company’s international expansion. Along with a new website, the historic company also handed over the management of its social networks to a specialized company.
Simão Moreira Gomes, Sampedro’s president, highlights the “importance of advertising, in highly competitive markets, the company’s exclusive design and the quality of the raw materials used to manufacture our products. In this sense, a harmonious presence on the web and on social networks is mandatory. ”
The goal is to get closer to Sampedro’s target audience, which also involves the creation of a ‘virtual tour’ to highlight the brand’s quality, precision and attention to detail.
Proven in both the Portuguese and international markets, the company is one of the largest manufacturers of home textiles, for diverse geographies and the most prestigious hotel chains.