September 20 19
Retail

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Parfois opens in Paris its 1000th store

With the opening of a new space in Paris, this September, at 86 Rue de Rivoli, Parfois reaches the thousand-store-mark, across 65 countries. A round number achieved precisely in the year that the brand celebrates its 25th anniversary.

Specialized in accessories, such as scarves, hats, costume jewellery, handbags and purses, Parfois was founded by Manuela Medeiros and opened its first store in 1994, at Santa Catarina street, in Porto.

Parfois will continue full throttle, and is planning to open 450 new locations by the end of 2020. Last year’s turnover was 350 million euro, expected to rise by 20% this year.

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