Cláudia Azevedo Lopes
After seeing its orders increase at Ispo Munich Online, Brandbias is living in a state of grace. Since the beginning of the year, the company has been registering a significant increase in its production volume, mainly due to clothing manufacture, counter-cyclical with the reality of the majority of the Portuguese textile sector. The company has already stopped producing masks, and looks with great optimism for the months to come.
“This time of the year is normally of low production, but it has been the opposite. We have been registering a very high production volume, when compared to the same period of 2020. And it is all about clothing, we are no longer making masks. We don’t know if this trend will continue or not, but for now we are quite optimistic”, reveals Pedro Machado, Brandbias’ creative.
Exports represent 90% of the company’s turnover. “International customers are the ones who are most interested in our products, which are very much directed towards sustainability”, says Pedro Machado, reinforcing that “only 10% of customers come from the Portuguese market. The Portuguese customer is not yet completely swayed by the sustainable offer, but he is slowly waking up to this new reality”.
To this end, the company – which has GOTS (Global Organic Textile Standard) and STeP by OEKO-TEX (Sustainable Textile Production) certifications – has in its portfolio casual clothing and active sportswear in high-performance knits, recycled polyester, organic cotton and supreme cotton.
After having managed to increase production in 2020 due to the manufacture of individual protective masks, without ever having stopped working and with zero cases of Covid-19 infection on the company’s staff, Brandbias started 2021 on a very positive note, and a good dose of optimism.